Asha Mahila Milk Producer Company Limited was incorporated in Pali, Rajasthan on 21st March 2016 as a Producer Company under Part IXA of the Companies Act, 1956 with the financial support of DHANII (Dairy Health and Nutrition Initiative of India Foundation), Tata Trusts Dairy Mission and Technical support of NDDB Dairy Services to provide livelihood to rural women by Setting up a transparent Milk Procurement System and providing Technical Input Services. The company commenced its business operations from November 2016. The operational area of the Company is a backward area where people were facing problem in livelihood due to lack of industrialisation, a lesser source of self-employment. Most women are not educated therefore participation and recognition of women in livelihood is very less. Due to lesser source of livelihood people used to migrate for livelihood.
Asha Mahila Milk Producer Company Limited provided an organised transparent platform for sale of raw milk and encouraging best animal husbandry practices like artificial insemination, use of Chaff Cutter, silage, Ration Balancing etc. The Company is also working towards women empowerment as wholly owned by women farmer members and all producer directors are women. In the Company ownership and management are separated. As it is owned by poor tribal rural women and managing by professionals.
The company makes timely payment of raw milk purchased to women farmers members through digital mode only. As the Company wholly owned by Women farmer members Company gives bonus and dividend apart from the raw milk purchase price.
Currently, more than 25,000 farmer women are associated with the Company as a member, selling Raw-milk, getting benefits from Technical Input Services and became self-dependent. Company issue shares to Members deducting money from milk payment. The company is helping its members to livelihood by providing a transparent mechanism to sell raw milk and to create wealth by issuing its shares from milk payment.
Mission
Asha Mahila Milk Producer Company is committed to procure maximum profit from the milk business by providing its members with quality facility for purchasing quality-based milk, competitive price and reducing the cost of milk production and increasing milk production.
Vision
Asha Mahila Milk Producer Company will be one amongst the leading institutions in Rajasthan state in the area of milk business and will be known for its high quality of milk and milk products. The Company will be the first choice of all women milk producers’ in its area of operations for their economic and social progress.
Values
- The interest of the organization is paramount
- Honesty
- Awareness and Responsibility
- Mutual Support
- Transparency
- Punctuality
- Quality